Advertisement Writing Class 12 Format, Examples

Advertisement Writing Class 12 Format, Examples

An Advertisement is a kind of public notice asking for or offering services or buying and selling property, goods etc., or providing information about missing persons, pets, etc.

♦ There are two kinds of advertisements:

1. Classified;
2. Commercial

♦ Classified Advertisements:
You will come across classified advertisements in the columns of newspapers and magazines. Important features of a Classified Advertisement are:

• No blocks, no designs and the language to be factual.
• Simple, formal and to the point.
• Comprehensive, yet must not leave any important matter.
• Never be too lengthy (confine to the word limit).

♦ Important Tips to be followed
♦ Classified advertisements

1. Clearly state the category at the top, e.g., Tor Sale’, ‘To Let’, etc.
2. Give all necessary details in points using commAnswer:
3. Give contact address, name and telephone number.
4. Put the matter in a box.

♦ Kinds of Classified Advertisements

1. Situation Vacant/Wanted
2. Lost and found
3. Sale and purchase
4. Accommodation wanted
5. Educational
6. Placement services
7. Matrimonial
8. To Let
9. Tuitions
10. Packers and Movers
11. Kennel
12. Travels and Tours

♦ Necessary Information
♦ Situation Vacant

• Specify the post and number of vacancies
• Qualities of the person required
• Name of the Company (optional)
• Age and sex of the candidate
• Payscale and perks
• Mode of applying
• Contact address and phone number

♦ To-Let

• Type of accommodation, Number of rooms/ floor
• Whether it is independent or an apartment.
• Rent expected
• Type of tenant required: Bank employee / small family.
• Whom and when to contact.
• Contact address/phone number

♦ Kennel;

• Breed of dog
• Age
• Colour
• Training
• Price expected
• Contact address and phone number

♦ Packers And Movers

• Specify the services
• Give reason why you should be given a chance
• Area of work
• Whom to contact
• Contact address and phone number

♦ Vehicles For Sale

• Make Maruti/Hyundai/Honda, etc.
• Model/colour/accessories/year of manufacture/mileage
• Condition
• Ownership details
• Price expected
• Contact address/phone number

♦ Property For Sale
♦ Plot for sale:

• Location: where it is
• Area: In sQuestion metres/yards
• Name of the development authority
• Price expected
• Contact address/ phone number

♦ Lost And Found

• Begin with LOST/FOUND
• Description of the article
• When & where the article was lost/found
• Reward for finding it
• Contact address and phone number

♦ Travels And Tours

• Name of the agency
• Destinations and durations
• Details of the package
• Discounts, if any
• Contact address/phone number

♦ Tuitions

• Classes and subjects
• Special qualities of the tutor
• Qualifications and experience of the tutor
• Previous results of his/her students
• Contact address/ phone number

♦ Housi/Flat For Sale

• Type of accommodation. No. of rooms/floor
• Whether it is independent or an apartment
• Price expected/negotiable
• Location—where it is
• Area: In sq. metres/ yards
• Name of the development authority
• Whom and when to contact
• Contact address/phone number

♦ Commercial Advertisements:
♦ Commercial or Display Advertisements

• These are designed for commercial purposes.
• Require more space, hence are costly. Must be attractive with visuals, catchy phrases and slogans

♦ Main Features:

• Must be attractive with a catchy caption, heading or sub-headings.
• Figurative language (alliteration and metaphors especially).
• The proportionate spacing of fonts with different sizes.
• Usually attractive with catchy slogans, punch lines, witty expressions, pictures or sketches.
• Special offers or discount, if any.
• Details of the product or event given in a clear, precise way.
• Give name, contact number and address of the advertiser.
• Present the matter in a box.

♦ Previous Years’ CBSE Examination Questions

♦ Short Answer Tvpe Questions

Question 1.
You are Manisha of 10, Rajaji Nagar, Bangalore. You want a Maths teacher for your son who is a class 10 student. Draft a suitable advertisement in not more than 50 words stating your requirements. (Delhi 2009)
Answer:

Question 2.
You want to sell your newly built flat. Draft a suitable advertisement in not more than 50 words to be inserted in the classified columns of ‘The Hindu’ giving all necessary details. You are Niranjan, 247, J.P. Nagar, Bengaluru. (All India 2009)
Answer:

Question 3.
You are General Manager of Ivy Software Solutions, Agra Cantt, Agra. You need a software engineer for your organisation. Draft an advertisement in not more than 50 words to be published in ‘The Times of India’ under the classified columns. (Delhi 2010)
Answer:

Question 4.
You are the General Manager of E.V.L. Company which requires posh bungalows in company lease, as guest houses. Draft an advertisement in not more than 50 words under classified columns to be published in ‘The New Indian Express’.
Answer:

Question 5.
Your younger brother aged 5 has been missing for the last three days. Draft an advertisement in not more than 50 words for the Missing Persons column of a local newspaper. You are Ram/Rama. Contact number 931070000. (Comptt. Delhi)
Answer:

Question 6.
You are Ramanuj am/Revathi, a student of Class XII, St. Xavier’s School, Jhansi. You are interested in giving tuition in Maths to one or two students of class VIII. Draft an advertisement in not more than 50 words for a local newspaper. (Comptt. All India)
Answer:

Question 7.
You are Uttarq/Umesh, a visually challenged person, running a telephone booth in the Central Market, Delhi. Give a suitable advertisement in not more than 50 words for a telephone operator in ‘Situation Vacant’ column of Delhi Times, offering attractive remuneration. (Comptt. All India 2011)
Answer:

Question 8.
You want to rent out your newly constructed flat in the heart of the city. Draft an advertisement in not more than 50 words to be published in ‘The Deccan Herald’, Bangalore under classified columns. Give all the necessary details. You are Mohan/Mahima of Jayanagar, Bengaluru. (Delhi 2011)
Answer:

Question 9.
You are Mohan/Mohini, General Manager of PJC. Industries, Hyderabad. You need an accountant for your company. Draft, in not more than 50 words, an advertisement to be published in ‘The Hindu’ in classified columns. (All India 2012)
Answer:

Question 10.
You are Ratan/Rani, General Manager of Hotel Green Park, Lucknow. You need a receptionist for your hotel. Draft an advertisement in not more than 50 words to be published in ‘Hindustan Times’, Lucknow, calling for applications. (All India 2012)
Answer:

Question 11.
You are Keshav/Karuna, interested in purchasing a house in Bengaluru. Draft in not more than 50 words an advertisement to be published in the classified column of a local daily giving the details of your requirement. (Comptt. Delhi 2012)
Answer:

Question 12.
You are Jay/Jaya, interested in purchasing a second-hand flat. Draft an advertisement in not more than 50 words to be published in the classified column of a local daily giving the details of your requirement. Your contact number is 9012341234. (Comptt. All India 2012)
Answer:

Question 13.
You have lost your leather wallet containing your Examination Entry Ticket for Class XII while travelling by bus from Banashankari to M.G.Road in Bangalore. Write a notice in not more than 50 words, to be published in ‘Deccan Herald’. You are Pranav/Parveen, 12 Gandhi Road, Bengaluru. (All India 2012)
Answer:

Question 14.
You are General Manager, Hotel Dosa, Gur- gaon. You need a lady Front Office Assistant with sound knowledge of computers. She must be a graduate and good in communication skills with pleasing manners. Draft an advertisement in not more than 50 words to be published in Gurgaon Times. (Delhi 2013)
Answer:

Question 15.
You have a three-bedroom flat in Dwarka, which you want to let out on rent. Draft an advertisement in not more than 50 words to be published in The Times of India’ under classified columns. Contact 2758902. (All India 2012)
Answer:

Question 16.
You possess an acre of land in the heart of the city. You want to dispose of this property since you have decided to buy a flat. Write an advertisement to be published in a national daily, giving all the necessary details. You are Krishan of Moti Nagar, Delhi. (Delhi 2014)
Answer:

Question 17.
You would like to let out a portion of your independent house for office use. Write an advertisement for the classified columns of the local newspaper giving all the necessary details. Write the advertisement in not more than 50 words. (Delhi 2014)
Answer:

Question 18.
You want to sell off your motorbike which you have been using for five years since you have decided to buy a car. Write an advertisement, in not more than 50 words, to be published under the classified columns of a national daily. Furnish all the necessary details. (Delhi 2014)
Answer:

Question 19.
Your school, Akash Public school, Agra needs a canteen manager. On behalf of the Principal, write an advertisement in about 50 words to be published in the classified columns of a local daily. Mention the educational and professional qualifications, other qualities required in the manager, who to apply to and the last date for the receipt of applications. (All India 2015)
Answer:

Question 20. You require a teacher to teach maths and science to your son at home who is in class 10. Draft an advertisement in not more than 50 words giving all your requirements. You are Arun/Aruna. Contact No. 93xxxxxxxx.
(Comptt. All India 2014)
Answer:

Question 21.
You have retired from a bank after 30 years of service and are looking for a job. Draft an advertisement in about 50 words for the situation wanted column of a local daily giving your qualifications, experience and the kind of job expected. You are Sunil/Sita, 4, Bank Enclave, (Delhi 2014)
Answer:

Question 22.
You have lost an expensive watch probably in the market. Write an advertisement for the ‘Lost and Found’ column of a local newspaper giving all the relevant details. Offer a reward also. Write the advertisement in about 50 words. You are Gopal/Gopa, 4 Manav Road, Kanpur. (Comptt. Delhi 2014)
Answer:

Question 23.
You have cleared your IIT Entrance Exam and so want to sell off the reading material you have with you. Write an advertisement to be placed in the ‘For Sale’ columns of a local daily giving all details of the material you have with you in not more than 50 words. You are Mohan/Mohini. Contact No. 9811111111. (Comptt. Delhi 2014)
Answer:

2016
Question 24.
Principal, Sunrise Global School, Agra requires a receptionist for her school. Draft a suitable advertisement in about 50 words to be published in the classified columns of a national newspaper giving all the necessary details of qualifications and experience required in the receptionist. (Delhi 2014)
Answer:

Question 25.
You need to buy a flat. Draft a suitable advertisement in about 50 words to be published in the classified columns of a local newspaper giving all the necessary details of your requirement. You are Karan/Karuna, M 114, Mall Road, Delhi. (Delhi 2014)
Answer:

Question 26.
You are Karan Kumar/Karuna Bajaj, a leading lawyer practising in Surat. You want to buy an independent house at City Light Road to be used as office-cum-residence. Draft an advertisement in about 50 words for the classified columns of a local newspaper. You can be contacted at 45645678. (All India 2014)
Answer:

Question 27.
You are Karan/Karuna of M 114, Mall Road, Delhi. You are a civil engineer and have recently returned from UAE. You are looking for a suitable job in India. Draft an advertisement for the same in about 50 words. Give details of your qualifications, experience, nature of job and expected remuneration. (All India 2014)
Answer:

Question 28.
Situation Wanted Qualified civil engineer recently returned from UAE seeks suitable job in India. Done Civil Engineering from Jamia Milia University. Fifteen years experience of working in construction field (commercial) in reputed firms in India and UAE. Expected remuneration—negotiable. Contact: Karan, M 114, Mall Road, (Delhi 2014)
Answer:

Question 29.
Write an advertisement, as Sanjay Gupta, offering Do not exceed 50 words. Contact: xxxxxx (Comptt. All India 2014)
Answer:

Question 30.
You want to sell your car. Write an advertisement for the ‘sale and purchase ‘ column of a local newspaper giving all relevant details. Write the advertisement in about 50 words. Contact no. xxxxxx. (Comptt. All India 2014)
Answer:

Question 31.
You VikranySonia, an Hon’s graduate in history with specialization in Medieval India. You are well acquainted with places of historical interest in Delhi, Agra and Jaipur. You are looking for the job of tourist guide. Write an advertisement in about 50 words for the situations wanted column of a local newspaper. Your contact no. 999751234. (Delhi 2014)
Answer:

Question 32.
You are Vikrain/Sonia, an electronics engineer who has recently returned from the U.S. and looking for a suitable job in the IT industry. Draft an advertisement in about 50 words for
Answer:

Question 33.
You are Ran/RaJani. Draft a classified advertisement, in not more than 50 words, for the purchase of a house,, giving all necessary details of your requirement. You can be contacted at 45678900. (Comptt. All India 2014)
Answer:

Question 34.
You are Ran/Rajani. Draft a classified advertisement, in not more than 50 words, to be published in India Times for the sale of a used motor car giving all the necessary details. You can be contacted at 12345679. (Comptt. Delhi 2014)
Answer: